Review: Eyeko

I've known of Eyeko since I was in secondary school, and my first product purchase of theirs was a beauty cream they used to sell, but is now discontinued. Ever since then, they have gotten bigger and better, and now only focus on eye makeup, specifically, eyeliners and mascaras.

A couple of months ago I was in need of a new mascara, so I decided to opt for the Lengthening Skinny Brush Mascara, as it claims to make your lashes appear long and tall. Not to mention all the hype and that it was an award winning mascara. 

It is jet black, and is water-resistant, and the tube it comes in is squeezy, like a lipgloss tube, which makes it much more easier to make sure you get every last bit of the formula on the brush. An 'eye shield' is also provided with each mascara.

Then for my Birthday in December, my friend gifted me with more Eyeko products to add to my collection!
I received the Alexa Chung for Eyeko Eye Do Mascara and Eyeliner, photos shown below.

My thoughts:

I naturally have very short eyelashes.. so sad!! Here is a photo showing my natural lashes, I've curled them here with my Shu Uemura lash curlers.

Before

Here is a look at the mascara wands:

Left: Eye Do. Right: Skinny Brush

After applying both mascaras, I found that both gave a very natural looking effect, although I only applied one layer here.

Left eye: Skinny Brush. Right Eye: Eye Do.

The Skinny brush made my lashes lose its curl, but the Eye Do managed to hold it, for a while. In the end both eyes lost their curls.

Here are my lashes with a second coating:

Left eye: Skinny Brush. Right Eye: Eye Do

As you can see, my lashes have dropped down even more.

Here is a view from below to see the lashes better:

Left eye: Skinny Brush. Right eye: Eye Do

Both products coat my lashes evenly with no clumping as you can see here, and they do also lengthen my lashes! Although I find that the Eye Do mascara gives me a more natural look rather than the Skinny brush as the Skinny brush makes my lashes look slightly spidery... you can't see it in the photos but I can see it when I look at myself in the mirror!

I find that I prefer using the Skinny brush on my lower lashes as they catch them easier than the Eye Do brush.

In the end, both products are okay for me, but they are not my holy grail mascaras. My search will continue.
Both are suitable for everyday wear. The majority of the time though, I end up wearing false lashes on top, so you can't really see the mascara anyway!


When removing the mascara, make sure you have a good eye makeup remover! I found that when I used Simple eye makeup remover, it was quite stubborn and some lashes would come off when trying to remove it! I now use Lancome Bi-Facial eye makeup remover, OR The Face Shop Rice Water Bright eye makeup remover. These two work perfectly in removing my eye makeup without rubbing too hard and making my lashes fall out.

Now onto the last product, the Eye Do eyeliner.

It is a liquid eyeliner with a pointed felt tip applicator, long pen so it is easy to hold and draw a perfect line across the upper eyelid.

Here is a swatch:

It draws a nice neat thin line, which is perfect. I use this all the time as I love it so much!

I always wing out my eyeliner as shown above, and with the Eye Do pen, it is just the perfect eyeliner, just look at how clean and polished it looks!

Final Verdict

The Eyeko Skinny brush retails for £15, available online on their website and also sold in Selfridges (which is where I purchased mine). Quite a pricey mascara, but I can't compare it to drug store branded mascaras as I've only started using mascara on the daily since last summer. My previous mascaras were by Lancome and Clinique.

I give the Eyeko Skinny Brush mascara a rating of ★★★☆☆

The Eye Do mascara retails for £20, which is even more pricey than the best selling Skinny Brush.

I also give the Eye Do mascara a ★★★☆☆

Finally, the Eye Do eyeliner, retails for £15. As I said before I am in love with this eyeliner so I give it a rating of ★★★★★

In the end, the mascaras are average to me as they do not hold my lash curls. But they do make my lashes longer.